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	<title>Comments on: Saving &#039;Ebony&#039; and &#039;Jet&#039;. Or Not.</title>
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		<title>By: G.D.</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8750</link>
		<dc:creator>G.D.</dc:creator>
		<pubDate>Wed, 15 Apr 2009 14:13:56 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8750</guid>
		<description>uh, what point is that clarifying, exactly?</description>
		<content:encoded><![CDATA[<p>uh, what point is that clarifying, exactly?</p>
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		<title>By: j.k.</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8749</link>
		<dc:creator>j.k.</dc:creator>
		<pubDate>Wed, 15 Apr 2009 12:37:34 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8749</guid>
		<description>point of clarification: the former president of NABJ is the new editor of Ebony &amp; Jet. came on about 3 years ago, along with several other NABJ journalists</description>
		<content:encoded><![CDATA[<p>point of clarification: the former president of NABJ is the new editor of Ebony &amp; Jet. came on about 3 years ago, along with several other NABJ journalists</p>
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		<title>By: LisaAngelaPamelaRenee</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8748</link>
		<dc:creator>LisaAngelaPamelaRenee</dc:creator>
		<pubDate>Wed, 08 Apr 2009 07:42:47 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8748</guid>
		<description>I know it&#039;s not the most intelligent way to judge Ebony/Jet, but those publications just aren&#039;t aesthetically pleasing to me. I read a lot but when it comes to my magazines, the visual is just as important as the articles. Ebony and Jet just make me think that there&#039;s nothing inside for me. Even when they put the same folks on the cover that other mags do, I don&#039;t know, something doesn&#039;t feel right. Maybe I can&#039;t shake the idea that Ebony/Jet is for a different age group or just from a different era?
I love to buy magazines. I like to see the glossy pages sitting on my coffee table and desk. I like stories about finances, beauty, health, current events, fashion, etc. I&#039;m sure Ebony has all of that, I just don&#039;t like the way it&#039;s presented.

I don&#039;t know what the future of print publications/magazines will be, but they might want to look into a redesign and stronger web presence for those of us who still like the shiny things, cool layouts and pretty pictures.</description>
		<content:encoded><![CDATA[<p>I know it&#8217;s not the most intelligent way to judge Ebony/Jet, but those publications just aren&#8217;t aesthetically pleasing to me. I read a lot but when it comes to my magazines, the visual is just as important as the articles. Ebony and Jet just make me think that there&#8217;s nothing inside for me. Even when they put the same folks on the cover that other mags do, I don&#8217;t know, something doesn&#8217;t feel right. Maybe I can&#8217;t shake the idea that Ebony/Jet is for a different age group or just from a different era?<br />
I love to buy magazines. I like to see the glossy pages sitting on my coffee table and desk. I like stories about finances, beauty, health, current events, fashion, etc. I&#8217;m sure Ebony has all of that, I just don&#8217;t like the way it&#8217;s presented.</p>
<p>I don&#8217;t know what the future of print publications/magazines will be, but they might want to look into a redesign and stronger web presence for those of us who still like the shiny things, cool layouts and pretty pictures.</p>
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		<title>By: Bob Ino</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8745</link>
		<dc:creator>Bob Ino</dc:creator>
		<pubDate>Fri, 03 Apr 2009 14:20:22 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8745</guid>
		<description>Your are correct. No publication &quot;deserves&quot; rescue simply because it exists. On the other hand it is true that much of what we think of Ebony is based on perception and not what is actually in it. That&#039;s largely what hobbles its website which is rolling with some great writers and great writing and is independent of the magazine, but is stuck with that Ebony/Jet name and some people don&#039;t look. Check out EbonyJet radio on the site, for instance, and their Turntable podcasts as well as Jelani Cobb and Brian Gilmore&#039;s political pieces there - amazing stuff. I would bet that there&#039;s a heck of a battle between the web folks and the print people over direction. Surprised actually that the website had been able to maintain its voice and not get sucked into the print vortex like so many other digital teams right now. if Ebony were smart that&#039;s where they&#039;d put whatever money they have left.</description>
		<content:encoded><![CDATA[<p>Your are correct. No publication &#8220;deserves&#8221; rescue simply because it exists. On the other hand it is true that much of what we think of Ebony is based on perception and not what is actually in it. That&#8217;s largely what hobbles its website which is rolling with some great writers and great writing and is independent of the magazine, but is stuck with that Ebony/Jet name and some people don&#8217;t look. Check out EbonyJet radio on the site, for instance, and their Turntable podcasts as well as Jelani Cobb and Brian Gilmore&#8217;s political pieces there &#8211; amazing stuff. I would bet that there&#8217;s a heck of a battle between the web folks and the print people over direction. Surprised actually that the website had been able to maintain its voice and not get sucked into the print vortex like so many other digital teams right now. if Ebony were smart that&#8217;s where they&#8217;d put whatever money they have left.</p>
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		<title>By: G.D.</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8747</link>
		<dc:creator>G.D.</dc:creator>
		<pubDate>Thu, 02 Apr 2009 21:17:24 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8747</guid>
		<description>Thanks for your comments, eb.

But I gotta say: these are &lt;em&gt;very&lt;/em&gt; bad arguments.

You&#039;re suggesting that people should support a product that they&#039;re pretty familiar with --- and still don&#039;t like --- because they might miss it when it&#039;s gone. Um, okay. You&#039;re sort of making my point again, which is that the reason often given for why we should support it is out of some kind of obligation, and not an actual affinity for the magazine itself.


Also, I have no idea where you&#039;re getting the idea that Ebony serves as the training ground for the tens (hundreds?) of thousands of black journalists/shooters in the U.S. Of the many, many &lt;a href=&quot;http://www.nabj.org/&quot; rel=&quot;nofollow&quot;&gt;fellow NABJ members&lt;/a&gt; I know,  none of them have worked for &lt;em&gt;Ebony&lt;/em&gt; (although coincidentally, I met in passing the young lady you mentioned who left the &lt;em&gt;Globe&lt;/em&gt; for &lt;em&gt;Ebony&lt;/em&gt; about a week before she was set to make the jump). This idea just isn&#039;t true.

But okay. Could you specifically shout out one of those &quot;pretty damn good&quot; stories that we missed out on?</description>
		<content:encoded><![CDATA[<p>Thanks for your comments, eb.</p>
<p>But I gotta say: these are <em>very</em> bad arguments.</p>
<p>You&#8217;re suggesting that people should support a product that they&#8217;re pretty familiar with &#8212; and still don&#8217;t like &#8212; because they might miss it when it&#8217;s gone. Um, okay. You&#8217;re sort of making my point again, which is that the reason often given for why we should support it is out of some kind of obligation, and not an actual affinity for the magazine itself.</p>
<p>Also, I have no idea where you&#8217;re getting the idea that Ebony serves as the training ground for the tens (hundreds?) of thousands of black journalists/shooters in the U.S. Of the many, many <a href="http://www.nabj.org/" rel="nofollow">fellow NABJ members</a> I know,  none of them have worked for <em>Ebony</em> (although coincidentally, I met in passing the young lady you mentioned who left the <em>Globe</em> for <em>Ebony</em> about a week before she was set to make the jump). This idea just isn&#8217;t true.</p>
<p>But okay. Could you specifically shout out one of those &#8220;pretty damn good&#8221; stories that we missed out on?</p>
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		<title>By: eb</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8746</link>
		<dc:creator>eb</dc:creator>
		<pubDate>Thu, 02 Apr 2009 20:43:41 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8746</guid>
		<description>i think this discussion is better served by you buying the magazines first and then discussing them later. i&#039;ve been following Ebony&#039;s new management and writers for three years now. they got a lady from the boston globe and another from newsweek. their editors came from time and the miami herald and essence... so someone made some massive hiring over there.

quality&#039;s been improving. greatly. some of those stories are actually pretty damn good, but you&#039;ld never see them unless you read the mags. and what&#039;s keeping you from seeing those stories is the idea that there aren&#039;t good stories there to begin with. so it&#039;s chicken or egg.

really, we do need to support. i suspect we&#039;d miss it if it went away.

and, vogue&#039;s fascination with black people will wear thin again. i don&#039;t really think we&#039;re in the space where black people are really mainstreamed yet. also, i&#039;m with the person who says that black magazines give black writers and photographers a good shot.

sure you can work at newsweek, but once you get tired of covering mostly white folks, you can dip over to ebony to cover somebody else.</description>
		<content:encoded><![CDATA[<p>i think this discussion is better served by you buying the magazines first and then discussing them later. i&#8217;ve been following Ebony&#8217;s new management and writers for three years now. they got a lady from the boston globe and another from newsweek. their editors came from time and the miami herald and essence&#8230; so someone made some massive hiring over there.</p>
<p>quality&#8217;s been improving. greatly. some of those stories are actually pretty damn good, but you&#8217;ld never see them unless you read the mags. and what&#8217;s keeping you from seeing those stories is the idea that there aren&#8217;t good stories there to begin with. so it&#8217;s chicken or egg.</p>
<p>really, we do need to support. i suspect we&#8217;d miss it if it went away.</p>
<p>and, vogue&#8217;s fascination with black people will wear thin again. i don&#8217;t really think we&#8217;re in the space where black people are really mainstreamed yet. also, i&#8217;m with the person who says that black magazines give black writers and photographers a good shot.</p>
<p>sure you can work at newsweek, but once you get tired of covering mostly white folks, you can dip over to ebony to cover somebody else.</p>
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		<title>By: great call</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8744</link>
		<dc:creator>great call</dc:creator>
		<pubDate>Tue, 31 Mar 2009 23:23:04 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8744</guid>
		<description>Ebony and JEt makes me think of the olden days. the print model is really the problem with old Ebony and Jet--do you know how much it cost to send out however many thousands of print copies they sell? for only half the articles to get read. The Root is doing big online things, which is really where you need to be in this day and age. its just more efficient.</description>
		<content:encoded><![CDATA[<p>Ebony and JEt makes me think of the olden days. the print model is really the problem with old Ebony and Jet&#8211;do you know how much it cost to send out however many thousands of print copies they sell? for only half the articles to get read. The Root is doing big online things, which is really where you need to be in this day and age. its just more efficient.</p>
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		<title>By: Mike P</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8743</link>
		<dc:creator>Mike P</dc:creator>
		<pubDate>Tue, 31 Mar 2009 20:03:44 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8743</guid>
		<description>I&#039;m actually working on a story about what&#039;s next for the black press and this is something I&#039;ve been wondering about. Take away the fact that these are publications produced by black people and what do they have left to recommend them? It&#039;s an interesting question and from the responses here, it seems like others are having that same question.</description>
		<content:encoded><![CDATA[<p>I&#8217;m actually working on a story about what&#8217;s next for the black press and this is something I&#8217;ve been wondering about. Take away the fact that these are publications produced by black people and what do they have left to recommend them? It&#8217;s an interesting question and from the responses here, it seems like others are having that same question.</p>
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		<title>By: ladyfresshh</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8742</link>
		<dc:creator>ladyfresshh</dc:creator>
		<pubDate>Mon, 30 Mar 2009 19:22:05 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8742</guid>
		<description>make them international?

i&#039;m not sure but i&#039;ve found myself reading trace, colures, arise, clam

i&#039;m still not sure what it is, but i also stopped reading the source, vibe, vogue, elle

there is a lack of design/sophistication. there would need to be a serious overhaul for me to pay attention</description>
		<content:encoded><![CDATA[<p>make them international?</p>
<p>i&#8217;m not sure but i&#8217;ve found myself reading trace, colures, arise, clam</p>
<p>i&#8217;m still not sure what it is, but i also stopped reading the source, vibe, vogue, elle</p>
<p>there is a lack of design/sophistication. there would need to be a serious overhaul for me to pay attention</p>
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		<title>By: G.D.</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8740</link>
		<dc:creator>G.D.</dc:creator>
		<pubDate>Sun, 29 Mar 2009 22:09:19 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8740</guid>
		<description>A commenter on Racialicious made the point that even an uptick in subscriptions might not help, as most of the magazine&#039;s revenue would have to come from advertising. Unfortunately, advertising is down for everyone right now.</description>
		<content:encoded><![CDATA[<p>A commenter on Racialicious made the point that even an uptick in subscriptions might not help, as most of the magazine&#8217;s revenue would have to come from advertising. Unfortunately, advertising is down for everyone right now.</p>
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		<title>By: Ron</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8741</link>
		<dc:creator>Ron</dc:creator>
		<pubDate>Sun, 29 Mar 2009 15:38:52 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8741</guid>
		<description>How would we make them more relevant in a Web 2.0 era? I mean, their web presences need lots of work, but besides that..is there anything the print publication can do to stay relevant?</description>
		<content:encoded><![CDATA[<p>How would we make them more relevant in a Web 2.0 era? I mean, their web presences need lots of work, but besides that..is there anything the print publication can do to stay relevant?</p>
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		<title>By: shani-o</title>
		<link>http://www.postbourgie.com/2009/03/27/saving-ebony-and-jet-or-not/comment-page-1/#comment-8739</link>
		<dc:creator>shani-o</dc:creator>
		<pubDate>Fri, 27 Mar 2009 22:07:01 +0000</pubDate>
		<guid isPermaLink="false">http://postbourgie.com/?p=4870#comment-8739</guid>
		<description>Ebony and Jet are like yearbooks for blackness...but the usefulness of yearbooks has passed.  There&#039;s a bigger story to tell than just &quot;goooo blacks!&quot;

I think this sort of falls under the same category as HBCUs.  If a black institution can&#039;t make weight, then its blackness isn&#039;t enough reason to save it.  There are so many great news orgs that are going under right now, it&#039;s heartbreaking...but like you said, Ebony and Jet are not great.

I know I&#039;ll miss &lt;em&gt;Jet&lt;/em&gt;, especially, if it goes under, but that&#039;s more out of nostalgia than anything.  My dad, who feared I was losing my blackness in the racially diverse area of California where I grew up, used to make me read it every week, and then he&#039;d &#039;test&#039; me on what was in it.  And when I&#039;m home, I still flip through it out of habit.  But it&#039;s seriously just like a yearbook... some interesting tidbits here and there, things that evoke a smile or a frown, but nothing of substance.</description>
		<content:encoded><![CDATA[<p>Ebony and Jet are like yearbooks for blackness&#8230;but the usefulness of yearbooks has passed.  There&#8217;s a bigger story to tell than just &#8220;goooo blacks!&#8221;</p>
<p>I think this sort of falls under the same category as HBCUs.  If a black institution can&#8217;t make weight, then its blackness isn&#8217;t enough reason to save it.  There are so many great news orgs that are going under right now, it&#8217;s heartbreaking&#8230;but like you said, Ebony and Jet are not great.</p>
<p>I know I&#8217;ll miss <em>Jet</em>, especially, if it goes under, but that&#8217;s more out of nostalgia than anything.  My dad, who feared I was losing my blackness in the racially diverse area of California where I grew up, used to make me read it every week, and then he&#8217;d &#8216;test&#8217; me on what was in it.  And when I&#8217;m home, I still flip through it out of habit.  But it&#8217;s seriously just like a yearbook&#8230; some interesting tidbits here and there, things that evoke a smile or a frown, but nothing of substance.</p>
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